UWP104 University of California – Davis Campus Change Memo Do not need to write the proposal. Write a memorandum for campus change, the prompt and the requirements are in the documentthe thing that I want UCDavis campus change is the water fountain in Wellman Hall first floor has really low water pressure, and it is hard for students to drink water there. A lot of lectures and discussion sections are holding in Wellman Hall. Memorandum
TO:
FROM:
DATE:
SUBJECT:
UWP 104A Business Writing Students
Ken Andersen
Tuesday, June 25, 2019
Campus Change Memo Assignment Prompt
What follows are the basic requirements of your next individual assignment: The Campus
Change Memo.
Assignment Tasks
For this assignment, you are required to identify one aspect about the University of California,
Davis that you think needs to be changed or improved and then write a proposal memo to the
appropriate administrator(s) proposing that change. You could, for example, propose to change
the setup and the open schedule of a particular computer lab on campus. Or you could propose to
change the way the Academic Assistance and Tutoring Centers (AATC) serve students. In your
proposal, you are required not only to describe the current status/problem/need, to argue for
and justify the need for change, but also to propose a specific plan to implement the change. This
means you will need to do some good, though not necessarily extensive, research for the project.
Keep your audience in mind. Remember to be persuasive, convincing, and, at the same time,
reasonable.
Campus Change Memo Content
There are many possible ways to design your proposal memo, but you should make appropriate
choices based on your particular situation. I recommend that you at least cover the following
aspects:
OverviewState clearly the purpose of your proposal: what you are trying to do, what you are
proposing.
ContextDescribe the context of your proposal: the particular department/office/facility
involved, the current situation and its negative effects, the need for change, and the justification
for the need. You could break this section down into a couple of different sections if you want; for
example, one section on background and one on need.
ObjectivesDiscuss what objectives you plan to accomplish with the proposed change. These
objectives should describe the desired state as opposed to the current status.
Implementation PlanDescribe in detail how this change should be implemented, what the
possible costs will be, what a timeline might look like, and anything else your audience will likely
need to know about implementing your idea/plan.
BenefitsDiscuss the benefits that will accrue from this proposed change. This is the section
that provides strong persuasive appeals for your proposal.
K. ANDERSEN
1
ConclusionBriefly revisit the negative effects of the current situation and follow that with a
brief review of the benefits of making your proposed change. Be sure to include an additional
persuasive effort at the end, but avoid summarizing your proposal.
NOTE: Details pertaining to each of the abovementioned sections should certainly be included in
your memo, but the words used to describe those sections in this assignment prompt
(Overview, Context, etc.) will not suffice as headings in your memo. Headings should always
be clear, concise, and descriptive. A heading in your memo that reads Context does nothing to
indicate to readers whats coming in that section. Consider what your audience needs from you
to be able to easily find the content in your memo that is most important to them.
Assignment Due Dates
One concise paragraph (+/-) that briefly explains your Campus Change Memo topic will be due
this Thursday, June 27, 2019 at the start of class.
Two hard copies of a rough draft of your Campus Change Memo are due on Tuesday, July 9,
2019 at the start of class. (Well be doing two rounds of peer review that day, so please come
prepared.)
The final draft of your Campus Change Memo is due on Canvas by the start of class on Thursday,
July 11, 2019. Please note that late memos will be downgraded.
Campus Change Memo Grading Criteria
I will use the following grading criteria as I review your Campus Change Memo:
Content
Opening, closing
30
Organization (appropriate approach)
Development, support
Persuasiveness (support, explanations)
Reader benefit development
Relevance
Conciseness, clarity, coherence
Professional content/tone
Ample, appropriate, and thorough research
Adheres to the assignment prompt
Format
Readable format
Appropriate visual cues, such as
headings and lists
Professional appearance
10
Mechanics
10
Correct spelling, no typos,
good grammar, appropriate punctuation
Total Points
50
K. ANDERSEN
2
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