University of Miami Coca Cola Advertisement Video Project Create a video Ad!
Over the rest of the week, and the weekend, using any means and resources necessary, create:
a 15 or 30-second Advertisement
a 6-second “bumper” Advertisement
…using any of the 5 Tested Video Sequences found in the lecture
The Ad should be about any product/brand of your choice. The key criteria are:
the video should be persuasive [10 pts]
the video should be engaging to watch [10 pts]
the video should either evoke an emotion, or explain the value and purpose of the product [10 pts]
the video should be easy to follow and be well-made [10 pts]
the video should also use any form of audio, sound-track, etc.
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