Description
Choose from one of the brands at below: •Oreo Cookie •Blackberry •Apple •Macy’s •Ford Identify where in the PLC the brand is currently Based on its place in the PLC, identify and describe the level and trajectory of sales and profits, how many competitors are there, and given the stage of the PLC what is the type of consumer (innovator, early adopter, etc.) Submit to Blackboard as 1 PowerPoint slide Be sure to clearly identify product chosen
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