if in the third quarter the company reduces the selling price by re 1 and increases 608781

A company which recently launched a new product reviewed the operational performance after six months. The profit statements relating to last two quarters are as follows:

Quarter I Rs.

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if in the third quarter the company reduces the selling price by re 1 and increases 608781
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Quarter II Rs.

No. of units sold

10,000 units

15,000 units

Selling price per units

12

12

Direct materials

25,000

40,000

Direct wages

25,000

35,000

Production overheads

35,000

40,000

Total

85,000

1,15,000

Gross profit

35,000

65,000

Selling ! administrative overheads

40,000

45,000

Net profit/loss

(5,000)

20,000

Required:

  1. Calculate the BEP in units and the sales value for a quarter.
  2. If the company supplies 5,000 units over and above the sales of the second quarter to a special customer (which sales will not affect the regular market), what selling price should be quoted to earn a profit of Rs. 3,000 after meeting the special expenses of Rs. 2,000?
  3. If the selling commission is increased by 10% on sales, what quarterly unit sales will be required to earn a return of 15% on the investment of Rs. 1,00,000 in this line of product?
  4. If in the third quarter, the company reduces the selling price by Re 1 and increases the advertisement expenses by Rs. 10,000, the sales volume will increase by 20% over that of the second quarter. Should this plan be implemented?
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